Meet Avery Deen

Avery attended Texas A&M University, where she studied Human Resource Development and gained early experience in talent acquisition. After graduating, she moved back to Dallas and worked in the insurance space, developing a strong foundation in client relationships and strategic outreach. Now serving as a Business Development Representative at CMG, Avery focuses on expanding the team’s presence across the real estate and new construction community in DFW. With a hands-on, relationship-driven approach, she is committed to supporting partners and building connections. Outside of work, Avery enjoys staying active, cooking, and spending time with friends and family.

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Meet Alex Orr

With a strong interest in finance and a passion for helping people navigate one of the most important decisions of their lives, Alex brings a thoughtful, client-focused approach to the home financing process. As a Loan Officer, he works closley with buyers to ensure they understand their options and feel confident at every stage of the transaction. Drawing on a background in hospitality and luxury service, Alex prioritizes clear communication, attention to detail, and a smooth, well-managed experience from start to finish. Alex is committed to building lasting relationships and guiding clients through both purchases and refinances with care and reliability. Having lived in the White Rock area for the past 10 years, he offers valuable local insight and a genuine connection to the community he serves. Outside of the office, Alex enjoys staying active and spending time with friends and family.

Meet The White Rock Lending Team

Meet the dynamic White Rock Lending Team at CMG Home Loans, your premier mortgage experts based out of vibrant Dallas, Texas, with licensing extending across 7 additional states including CA, AK, FL, CO, OK, WA, NC . Comprising seasoned professionals Nick Conley, Trey Belmore, and Kevin Mello, our team stands as a beacon of excellence in the mortgage industry.

With a track record of success and a commitment to client satisfaction, we are proud to have been recognized on the prestigious Dallas Best list, a testament to our dedication to excellence and unwavering service. Nick Conley brings years of experience and a passion for helping clients navigate the complexities of the mortgage process with ease. Trey Belmore's expertise lies in crafting tailored solutions that meet the unique needs of each client, ensuring a seamless and personalized experience. Kevin Mello rounds out our team with a focus on delivering unparalleled customer service and ensuring that every client feels confident and supported every step of the way. At White Rock Lending Team, we understand that purchasing a home is one of the most significant decisions you'll ever make. That's why we're committed to providing personalized guidance, expert advice, and a wide range of mortgage solutions to help you achieve your homeownership goals. Whether you're a first-time homebuyer or a seasoned investor, we have the knowledge, resources, and dedication to make your dreams a reality.

Meet Kevin Mello

With a background in public education and a passion for helping others achieve their goals, Kevin has seamlessly transitioned from shaping young minds to guiding individuals and families through the home financing process. Drawing on his experience in education, Kevin takes a personalized approach to empower clients with knowledge and understanding, ensuring they make informed decisions about their home financing needs. He is dedicated to providing clear guidance, explaining the process, and ultimately helping clients secure the best financing options for their dream homes. When he isn't helping clients achieve their homeownership dreams, you can find Kevin volunteering in the community, advocating for education, and enjoying quality time with his wife, Liz, daughter, Kate, and rescue pups, Dash and Dex.

Meet Nick Conley

After growing up in East Dallas, Nick attended the University of Oklahoma before moving back to the area and beginning his mortgage career. Nick has been originating mortgages for over 10 years and grew up around the industry. He is dedicated to giving each customer his full attention on every transaction to make sure everyone has a great experience. Whether you are looking to buy your first home or do ground up construction on an investment property, Nick can help any buyer with a lending solution. He is consistently rated as one of D Magazine’s best originatiors in DFW. He now resides in the M Streets with his wife Courtney and their two children. Outside of the office enjoys golfing, concerts at the Granada and spending time with his friends and family.

Meet Trey Belmore

After graduating from the University of Oklahoma with a double major in Finance and Entrepreneurship, Trey started his mortgage career in the Dallas area. Trey has been originating mortgages for over 10 years now. Trey has a diverse set of skills and experiences that has equipped him in assisting with all types of loan products and homebuyers. Whether you’re a first-time homebuyer or purchasing your fifth investment property Trey can help find a solution. Trey and his team are dedicated to providing the best customer service possible and forging long lasting relationships with his clients and referral partners. Trey is consistently rated as one of D Magazine’s best loan officers in Dallas! Trey and his team are dedicated to providing the best customer service possible and forging long lasting relationships with his clients and referral partners. Trey is consistently rated as one of D Magazine & best loan officers in Dallas! Trey currently resides in the M Streets near White Rock Lake and enjoys spending his time out of the office doing anything active (biking around the lake, tennis, golf, or walking his dog Daisy).